B9 9990. Reclamerecht. Ttabaksproducten. DG Gezondheid en consumenten EU: Resultaten van de openbare raadpleging over de komende herziening van de richtlijn inzake tabaksproducten.
“Respondents in favour of mandatory pictorial warnings and plain or generic tobacco packaging stressed that these measures would eliminate the advertising and marketing effects utilized by the industry and will provide equal protection of European citizens. According to the opponents of these measures, implementing mandatory pictorial warnings and generic packaging would have little to no impact on the uptake of smoking, especially among youth. Opponents also expressed legal concerns about intellectual property and suggested that generic and plain packaging could increase illicit trade in tobacco.”
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